Mexico beat Brazil in the Olympic football final and most of the international coverage of the game focused on the Brazilians losing rather than on Mexico winning (local Finnish examples here and here).
If it had been the US, you would be expecting movie studios in Hollywood to be scrambling for the rights to film the lives of match hero Oribe Peralta or his teammate Carlos Salcido. The former was a bench-warmer with his team in the Mexican league two years ago, the latter was so poor in his youth he worked illegally in the US after his mother died, and was discovered already in his twenties. Now a veteran, he has played in the Netherlands and England.